KBC TOOLS PRESENTS ‘BRAND KBC’

KBC Tools & Machinery is adding one more item to the list of things to get excited about in this its 45th Anniversary year.  Together with the release of the 45th edition Master Catalog in October, the company has given an official name to its tried and trusted line of quality tools.  The essence of the product line – now called Brand KBC – is captured in its official slogan:  ‘At KBC we buy smart.  We buy right.  We buy tough – and when you buy Brand KBC, so do you.’  

Brand KBC features thousands of tools spanning every section of the company’s large catalog: cutting tools, precision instruments, work holding, machinery, and other categories are all represented.  And although the name is new, the track record of quality and durability is anything but.  KBC has been sourcing and selling many of these tools for decades. Now united under the new name, Brand KBC will continue to offer great tools and great value at every turn. 

With over 100,000 items in its catalog, a person could wonder why the Brand KBC line of tools is needed alongside the long list of familiar brands already distributed by KBC.  The answer can be summed up in two words: price and performance.  Brand KBC is all about combining performance and savings in tools that are dependable, made for industry, and put more dollars on your bottom line.  “A great example is the Brand KBC line of precision instruments,” explains KBC President Paula Bass.  “They don’t have a conventional brand name on them, but they’ll get the job done. They’re built tough to exacting standards, and they’re backed by our 100% KBC SATISFACTION GUARANTEED policy.  You simply can’t lose.”

Without a doubt, KBC’s commitment to customer satisfaction has been a big part of its winning formula over the years.  If a customer is unsatisfied with their purchase, they can return the unused item (with purchase receipt) within 30 days of receipt for a full credit or refund.   KBC offers these risk-free terms with confidence, as they have one of the lowest return rates in the industry.   

And the company intends to keep it that way. The low return rate is a testament to the quality of the many product lines KBC carries, and Brand KBC has already proven that it will continue the pattern.  “We shop the world to bring our clients the absolute best in tooling.  With Brand KBC, we’ve identified products that do the same great work but are easier on the wallet than name brands.  The fact that we’ve decided to put the KBC name on them means we’re sure you’ll be happy with both the product and the price.”

These days, there are very few people in North America who haven’t bought and been delighted by a no-name product.  With Brand KBC, clients can rest assured that they’ll pay no-name prices in exchange for brand name quality.  Some of the new Brand KBC products are even made in the same factory as the more expensive brand label items!  As Bass notes, “KBC is not a no-name – we’ve been in business since 1965, and if we put our name on it, it’s got to be good.”

“It’s a bit like waiting until your child is 45 years old to give it a name,” says the friendly face behind the counter at KBC Toronto, Edward Fawcett.  “We’ve been putting our logo on these tools for years and now they’ve got their own identity.”

Visit www.kbctools.com to browse the online catalogue, or call toll free at 1-800-521-1740 to buy Brand KBC for your shop today.
 

ESTABLISHED IN 1965, KBC TOOLS INC. HAS BEEN PROVIDING THE METALWORKING INDUSTRY WITH THE BEST TOOLS AT THE BEST PRICES FOR OVER 45 YEARS.  KBC IS ONE OF THE LEADING METAL CUTTING TOOL & MACHINERY CATALOG HOUSES IN NORTH AMERICA, WITH 5 LOCATIONS COMPLETE WITH SHOWROOMS IN THE USA: (2 IN STERLING HEIGHTS, MI; ELK GROVE VILLAGE, IL; ST. CHARLES, MO; FULLERTON, CA), AND 3 IN CANADA (MISSISSAUGA, ON; OLDCASTLE, ON; DELTA, BC).